JOSH: The Joy of Staying Home
It's science: An object at rest stays at rest. But psychology tells us that a human in motion NEEDS to rest. And unfortunately (for event...
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May 22
"I just didn't have time to network."
I heard it 5 times in the last 7 days as I had 1:1s with new Club Ichi members. After a long and successful corporate career, they were...
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May 21
Addicted to Dopamine
When you move from corporate to freelance or when you're forced from corporate to job hunting or when you launch your own company, the...
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May 19
Time flies (and how to slow it down)
This is the last week of school for my kids in the Austin area before summer. For the life of me, I can't figure out how it's already...
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May 4
Forecasting spend in 2H 2024 and beyond (my predictions)
In September of last year, we hosted a CMO roundtable and the topic of 2024 marketing budget came up in the midst of mass marketing...
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May 3
The bad news about reg behavior... and a few ideas to fix it
Martiz just released their Registration Insights Report and it’s terrifying, but not surprising. One in four registrants sign up for...
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Apr 24
Building community through events
Events are one of the most powerful ways to connect with and engage your community. They help you build relationships, grow your...
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Apr 20
Step up your field event game
We know that small, intimate gatherings drive the most impactful conversations and relationships, but field event have gotten boring. I...
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